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Why Women go to Beauty Parlours
All women are beautiful. Nonetheless, more than 90% of urban women visit a Beauty Parlor at least once a month. I did a random search on “Why women go to Beauty Parlors”. Google responded in 0.8 seconds, “reinvent our appearance, enhance our beauty, boost our morale, to relax, to pamper ourselves,….” As a woman, I agree. We go to beauty salons to feel good about ourselves. Somehow the Beauty Industry does not seem to get this simple context right. The whole industry is directed on making women feel bad about themselves. They assume that this feeling will lead to Women spend more on clothes, makeup, accessories and of course (topic for…
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Spouse vs. Friend
When Pavan started our business 6 years back in the apocalyptic year of 2008, I was still working in a full time job. I had little clue regarding the life of a Businessman and absolutely none related to the wife of a Businessman. I remember feeling proud of him. He was free from the shackles of a 24*5 job. I used to sit in my office and romanticize about our brand new future. In my mind, I pictured us spending lazy afternoons together with our children, under no pressure to meet crazy official deadlines. Now that he was his own boss, he could decide his own work time and schedules. I was…
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